Jimmy Choo CEO, Tamara Mellon, On Empowering Women
03/10/2010 – 1:38 am | Comments

Yesterday, Laurie Brucker and I attended the Jimmy Choo 24:7 Nordstrom In-Store event at The Grove in LA. Choo unveiled Choo 24/7, a capsule collection of best-selling styles that have been updated with new lasts, …

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Articles tagged with: writing

Well Basically, They’re Down East
08/11/2009 – 7:46 pm | Comments
Well Basically, They’re Down East

One of my favorite discoveries this summer has been DownEast Basics, a growing company out of Utah. DownEast offers stylish, well made apparel, home furnishings and accessories at prices that just might floor even the …

What’s Turning In The Fashion Universe
07/21/2009 – 4:28 pm | Comments

From Hollywood, Twitter and Diddy to the corner of 39th & Broadway, here are a few articles (and all their comments) worth reading.
LA Weekly: Is All Hollywood A Bitch in Twitter “Sex Tape” or Just …

Sunday Therapy: Discovering What You Are and Are Not
07/19/2009 – 3:39 pm | Comments
Sunday Therapy: Discovering What You Are and Are Not

At some point in our life, we’ve asked ourselves the question “What’s my purpose? What do I want to do with my life?” Heck, my dear friend and SXSW partner in crime Melissa Pierce is …

Twitter, the #140conf, Tidbits & Morsels
06/28/2009 – 11:06 pm | Comments

Twitter, fashion, entertainment, lifestyle brands marketing online. How fashion brands use twitter to marketing products.

On A Personal Note: Social Media & Influencing Personal Growth
06/08/2009 – 3:38 pm | Comments
On A Personal Note: Social Media & Influencing Personal Growth

Since 2007, Twitter’s been my #1 tool in meeting and connecting with people in online. This year, I made a commitment to build and nurture online relationships with the individuals who influence me offline. With …

Three Fashion Brands & Retailers Creating Effective Videos
06/04/2009 – 2:48 am | Comments

On Monday, Mashable published the Five Best Brands Using YouTube for viral video. The author, Catherine-Gail Reinhard (Creative Director at Videasa) recently completed an extensive research study of marketers about online video. Of the five …

Web Discovery: Viralogy & Your Social Media Brand Rank
06/02/2009 – 2:27 am | Comments
Web Discovery: Viralogy & Your Social Media Brand Rank

Social media tools for fashion bloggers. How fashion bloggers can use social media to market their fashion website.

10 Steps To Building A Social Brand
05/05/2009 – 10:01 pm | Comments

10 Steps to building a social retail brand online. Social marketing strategies for fashion brands and retailers.

Five Inspirational Women To Know in 2009
04/30/2009 – 6:05 pm | Comments
Five Inspirational Women To Know in 2009

As the Director of Interactive Marketing for 1928 Jewelry, I’m constantly testing new strategies and tactics that will help build online brand awareness, increase our customer base and of course, drive sales.
Since I started working …

Tickle Me Tuesday: Chronicle Books “Listography”
04/28/2009 – 3:34 pm | Comments
Tickle Me Tuesday: Chronicle Books “Listography”

A book review of the Listography book series by Lisa Nola published by Chronicle Books in San Francisco.