American Apparel’s Marketing Successes with Fashion Communities
03/19/2010 – 11:44 am | Comments

For the past three years, I’ve been intrigued with American Apparel’s diverse use of social media marketing to build relationships with their customers, increase brand exposure and convert their social marketing efforts into meaningful revenue.
Fashion …

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Articles tagged with: transparency

Sunday Thoughts: ProNagger.com
08/16/2009 – 9:41 pm | Comments

On Twitter,  you never know who’s following or reading you. Twitter, responsible for some of the most important relationships in my life, leads me in new directions every week. This week, it led me to …

An Intimate Interview: Cosabella Lingerie CEO, Valeria Campello, On Social Media
05/24/2009 – 4:51 pm | Comments

Cosabella Lingerie Interview: Sex and the City, Social Marketing, Twitter, Fashion Brands & Retail.

10 Steps To Building A Social Brand
05/05/2009 – 10:01 pm | Comments

10 Steps to building a social retail brand online. Social marketing strategies for fashion brands and retailers.

Top 10 Reasons People & Companies Shouldn’t Tweet
04/17/2009 – 4:29 pm | Comments

10 Reasons brands, companies, products people and individual shouldn’t use Twitter or social media.

Understanding Search Engine Optimization For Retailers
03/24/2009 – 7:09 pm | Comments

Fashion Brands and Retailers need organic Search Engine Optimization (SEO) and Search Marketing services in order to improve search engine visibility and rankings

Brands & Ethical Uses Of Social Media
03/04/2009 – 3:12 am | Comments

Retailers need to use ethical social media marketing tactics in order to build brand awareness and create successful campaigns.