Refinery 29: Publishing, Social Media and The Future of Online Retail
03/21/2010 – 11:15 am | Comments

Guest Post By Madeline Veenstra
On March 12, I attended Portable Presents Refinery 29, at the The Edge in Brisbane, where founder Philippe von Borries and style director, Piera Gelardi of Refinery 29, discussed the …

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Articles tagged with: SEO

Can’t Buy Me Link Love: Using Social Media & Community to Generate Inbound Links
12/02/2009 – 9:04 am | Comments

Our new SEO director, Rob Poitras & I were discussing the pros and cons (mostly cons) of link buying  and link brokerage. We’re pretty risk adverse to any search strategy that would potentially harm the …

Marketing is Not a Drive-By Shooting
08/20/2009 – 2:02 pm | Comments
Marketing is Not a Drive-By Shooting

Post by Maria Ogneva, Director of Community
If there’s one thing that you should take away from this post, it is that Marketing (online, social or otherwise) is not a drive-by shooting. Marketing is holistic, and …

What’s Turning In The Fashion Universe
07/21/2009 – 4:28 pm | Comments

From Hollywood, Twitter and Diddy to the corner of 39th & Broadway, here are a few articles (and all their comments) worth reading.
LA Weekly: Is All Hollywood A Bitch in Twitter “Sex Tape” or Just …

Retailers & Mobile Commerce Websites
07/16/2009 – 2:35 pm | Comments

Mobile commerce (m-Commerce) is becoming a hot topic among retailers, closely following in the footsteps of social media, as the “next big thing” a brand must have as part of its online presence. M-Commerce isn’t …

Twitter, the #140conf, Tidbits & Morsels
06/28/2009 – 11:06 pm | Comments

Twitter, fashion, entertainment, lifestyle brands marketing online. How fashion brands use twitter to marketing products.

10 Steps To Building A Social Brand
05/05/2009 – 10:01 pm | Comments

10 Steps to building a social retail brand online. Social marketing strategies for fashion brands and retailers.

Book Report: Juggle! Rethink Work & Reclaim Your Life
05/03/2009 – 11:36 pm | Comments

I’m on book report #2; I am very proud of myself. I’ve committed to reading more books than blogs and fashion magazines this year.
In order for a person to develop/refine his or her business skills …

Social Media Marketing For Fashion & Beauty Brands
04/03/2009 – 3:00 pm | Comments

Fashion brands & retailers need social media marketing. Social media, SEO, Twitter and blogging build brand awareness online.

Flash, Search Engine Optimization & Fashion Sites
04/01/2009 – 8:42 pm | Comments

Flash programming for fashion retail sites and search engine optimization.

Understanding Search Engine Optimization For Retailers
03/24/2009 – 7:09 pm | Comments

Fashion Brands and Retailers need organic Search Engine Optimization (SEO) and Search Marketing services in order to improve search engine visibility and rankings