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Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

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Articles tagged with: Publicity

Ethical Dilemma: Fit vs. Fat in Fashion

06/05/2009 – 3:46 AM | 8 Comments
Ethical Dilemma: Fit vs. Fat in Fashion

What do you think? Are fat and fashion like chalk and cheese? Or are we all missing the boat by looking at this as a vanity issue rather than discussing what really matters — our health?
The most recent issue of BUST magazine quotes Kate Winslet saying, “There are two things I’ve never been offered: one …

The Top 10 Fashion Brands Using Social Media In 2008

04/28/2009 – 6:45 PM | One Comment
The Top 10 Fashion Brands Using Social Media In 2008

Top 10 fashion brands using social media marketing; retail fashion brands effectively marketing online.

The Future of Fashion

04/27/2009 – 5:11 PM |

Spending the weekend going through my “fashion marketing” and “fashion trends” Google alerts this weekend, I started reading Romanian designer Ludmila Corlanteanu’s articles in the Herald de Paris on the the Prêt-à-Porter (Feb. 2009 show) and The Future of Fashion. I love her personal, connective writing style, how she uses her own experiences as examples …

Los Angeles Event: Putting The Public Back In Public Relations

04/08/2009 – 7:11 AM |
Los Angeles Event: Putting The Public Back In Public Relations

Girls in Tech Los Angeles networking event: Public Relations & Web 2.0 with Brian Solis, Heather Meeker, Nicole Jordan & Jennifer Fader.

How The Fashion Industry Uses Twitter

03/16/2009 – 9:13 PM | 5 Comments

Twitter Etiquette and instructional information for fashion bloggers, brands, marketers and retailers using social media marketing.

25 Fashion Websites For Fashion Brands, Writers & Marketers

02/23/2009 – 11:51 PM | One Comment

Twenty five fashion related fashion websites for online marketing, retail branding, trend spotting, building brand awareness and monetizing your website.