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Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

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Articles tagged with: Publicity

The Style Blogger’s Bookshelf: 7 Must Read Books To Build A Great Career

10/10/2011 – 5:02 AM | 3 Comments
The Style Blogger’s Bookshelf: 7 Must Read Books To Build A Great Career

These days everyone is talking about bloggers. From ADWEEK to The New York Times, Mashable to FMM, fashion bloggers are the one of the hottest topics on the net today. Whether your quest become an internet personality involves an agent or you’re going at it yourself, here are seven books that you should read to help you …

Los Angeles Fashion: July Networking & Meetup

07/15/2009 – 1:25 PM | 3 Comments

There’s  a lot happening in the fashion industry: ever changing economic climates, print publications downsizing, shifts in consumer spending habits and social technologies impacting the way brands interact with customers online. Last week, over what I can only call “drive by espresso”, FashionLuvr.com and I discussed all these topics and how they specifically impacted Los …

Digital Tea With New Zealand Designer Emily Kerse

07/07/2009 – 12:19 AM | 2 Comments
Digital Tea With New Zealand Designer Emily Kerse

I’m very excited about this interview; no, not just because it’s another twitter connection (but it is), but because of who it is! Everyone, I’d like to introduce you to Emily Kerse. Emily is a 25 year old fashion designer from New Zealand. When I saw Emily’s collections, I was floored.  For years, I’ve felt …

En Vogue: The September Issue

06/28/2009 – 4:32 AM |
En Vogue: The September Issue

The September 2007 issue of Vogue magazine weighed nearly five pounds and was the single largest issue of a magazine ever published.

The September Issue, directed and produced by R.J. Cutler, premieres August 28th, 2009.
The films tells the story of legendary Vogue editor-in-chief Anna Wintour and the team of editors that create the magazine that rules …

Women’s Wear Daily: Social Media Rewrites Fashion

06/24/2009 – 3:42 PM | 6 Comments

This morning’s Women’s Wear Daily featured an in depth look at fashion brands and how social media and Twitter is radically changing the way fashion brands engage with their customers online. As Yuli Ziv and I outlined in our panel last week, at #140Conf in New York, from DKNY to Gucci, brands are tweeting
Tony Hsieh …

1928 Jewelry Brooches Featured in WWD

06/12/2009 – 10:49 PM |
1928 Jewelry Brooches Featured in WWD

This past Monday’s Women’s Wear Daily featured this 1928 Jewelry‘s fall pins collections. The pins will be released in August. Thank you WWD, we’re honored  for the fantastic layout on simple, glamorous chic style.

Sunday Social: What’s Transpiring In the Fashion Universe

06/08/2009 – 1:07 AM |

Cosabella’s Miami Lingerie Show & an Interview with VP of Brand Development Guido Campello
Fashionista.com – Social What? Is shopping online a social experience and are online shoppers actively involved in fashion social networking sites?
LA Times – Polyvore.com as a marketing tool and its negative/positive effects for brands.
LA Times – Fashion Brands are surpassing magazines and …