Not All Blogs & Vlogs Are Created Equal

Lead Story »

Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

Read the full story »
Home » Archive by Tags

Articles tagged with: personalization

Women’s Wear Daily: Social Media Rewrites Fashion

06/24/2009 – 3:42 PM | 6 Comments

This morning’s Women’s Wear Daily featured an in depth look at fashion brands and how social media and Twitter is radically changing the way fashion brands engage with their customers online. As Yuli Ziv and I outlined in our panel last week, at #140Conf in New York, from DKNY to Gucci, brands are tweeting
Tony Hsieh …

Wyclef Jean: Using Twitter To Market Music Online

06/19/2009 – 11:35 PM |

This past week, I had the pleasure of speaking on Twitter and fashion marketing at 140Conf. The conference discussed the use of Twitter across multiple industries; one of the most notable speakers was Wyclef Jean. Interviewed by Chris Sacca, Jean discussed how twitter has impacted the music industry.
Jean has replaced texting for Twitter; loving the …

Sunday Social: What’s Transpiring In the Fashion Universe

06/08/2009 – 1:07 AM |

Cosabella’s Miami Lingerie Show & an Interview with VP of Brand Development Guido Campello
Fashionista.com – Social What? Is shopping online a social experience and are online shoppers actively involved in fashion social networking sites?
LA Times – Polyvore.com as a marketing tool and its negative/positive effects for brands.
LA Times – Fashion Brands are surpassing magazines and …

Web Discovery: Viralogy & Your Social Media Brand Rank

06/02/2009 – 2:27 AM |
Web Discovery: Viralogy & Your Social Media Brand Rank

Social media tools for fashion bloggers. How fashion bloggers can use social media to market their fashion website.

The Six Most Creative Fashion Brands of 2009

05/31/2009 – 11:19 PM |

The most creative fashion brands, retailers & designers in the fashion industry in 2009.

Your World Vs. Your Customer’s World

05/28/2009 – 8:39 PM |

How brands need to stay relevant to their customers’ lives in order to retain the customer.

An Intimate Interview: Cosabella Lingerie CEO, Valeria Campello, On Social Media

05/24/2009 – 4:51 PM | One Comment

Cosabella Lingerie Interview: Sex and the City, Social Marketing, Twitter, Fashion Brands & Retail.