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Articles tagged with: mobile apps
As Mobile Video Grows, So Do Video Sharing Apps
Content strategist Sudha Thakur reports on the rise in mobile video and video sharing apps for smartphones.
Smartphones are everywhere. A report from the Pew Internet Project states that more than 50 percent of people in the U.S. own a smartphone, which may be the primary device for web access as early as 2013. Flurry Analytics reported …
TV Viewers Earn Real-World Rewards with Viggle Check-ins
Viggle, an iOS social rewards mobile app, uses new technology to verify that users are watching the TV shows they check into.
Last year, Get Glue made social rewards for mobile check-ins popular, pioneering check-ins to entertainment properties like TV shows, movies, books, music and brand topics. Users earn stickers similar to Foursquare badges for checking …
Digital Trends For Brands, Execs and Agencies To Watch
Founded in 1987, South By Southwest (SXSW) began as a festival focused on music. In 1994, it added film and multimedia components. In 2011, it added fashion with the adoption of Style X (pronounced “style by”), a fashion trade show and event, to the conference’s calendar. For the city of Austin, Texas, SXSW is the …
CityMaps Expands Mobile Consumer Shopping Guides to San Francisco & Austin, TX
Last year, we raved about CityMaps launching interactive consumer shopping guides in New York City. To start Q1 of 2012 off right, CityMaps announced the next version of the website, a new iOS app and expanded local coverage that includes New York City, San Francisco and Austin. From deals at local bistros to “Angela” taking …
EXCLUSIVE: The YSL Experience & Digital Beauty
Editorial contributed by: Shirley Pellicer, founder and CEO of SPNY InterActive
To launch its new Vernis à Lèvres glossy stain lip line, YSL created a new website, YSL experience, and leveraged social media, blogger partnerships, mobile and retail-tainment. After several studies and focus groups, the intuition of YSL Beauty staff was confirmed: consumers spend more time …
10 Digital Marketing Trends For Fashion, Luxury and Retail
Every year, the editors of FMM learn valuable lessons that inform our digital strategies for the coming year at our Innovation Summit. This year’s event was no exception.
One hundred people gathered at Woodbury University in Burbank, Calif., to hear executives from Hudson Jeans, Condé Nast, ALDO Shoes, AHAlife, Bumebox, Fresh Concept Labs, VidYard, Rock Bridge Productions, …
Vogue Paris Debuts Multilingual Site, Mobile Apps
Last week, Vogue Paris launched an English language website option, featuring an editorial selection specifically designed for visitors from around the world. Every day, handpicked editorial will be published in English on fashion, beauty, jewelry, culture, photography and parties to bring readers the best of Vogue Paris, wherever they are in the world.
This new English language …