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Inside FMM: What’s in The Icon Concierge’s Other Bag

As a native New Yorker, fashion will always run in my blood. Since moving to Los Angeles a little over seven years ago to attend USC, however, this city has had my heart. I am not sure if it’s the sunny weather, palm trees or massive stores, but there’s something about the shopping in Los Angeles that …

Poltrona Frau: Italian Luxury Brand Arrives in the U.S.

Italian luxury furniture brand Poltrona Frau recently opened a Los Angeles showroom, and the LA-based editors of FMM are simply thrilled. This evergreen European furniture maker, whose name is nearly synonymous with quality, has a classic signature style that is unparalleled.
Founded in 1912, the company’s most recognizable piece is the Vanity Fair chair, an original design …

Los Angeles Event: Fashion Goes Digital

One of our all time favorite technology networking groups, Digital LA presents its fashion panel next week. Join some of LA’s funnest fashion personalities for a great night of networking, crazy catwalks and info on how fashion is going digital in Hollywood.
REGISTER ONLINE: $18.00
Where: Shangri La, 1301 Ocean Avenue, Santa Monica, CA
When: Monday, October 17th, …

J Brand to Launch Limited-Edition Charitable Jeans

J Brand is planning a charitable initiative to benefit the nonprofit organization City Year, which was founded to reduce the high school dropout rate by identifying at-risk public school students and providing them with mentoring, role-model and tutoring services.

The label created three limited edition colors in its skinny fit, for both women and girls to be sold …

Los Angelenos, Do You RUE?

With Daily Candy Deals, Swirl and Gilt Los Angeles, can trendy Los Angelenos really handle one more Southern California focused deal site? Well,  Rue La La thinks so.
The company just launched a local service for residents of the Los Angeles area. Rue Los Angeles is the latest city launched by Rue Local, a city-specific extension …

Where The Fashionable Billboards Live: Sunset Blvd.

California girls are undeniable…so are the fashion billboards that decorate and command your attention on the Sunset Strip. LA, the iconic City of Angels, known for cupcakes, Pink’s hotdogs, celebrity parties, and great sports celebrates all cultures and people.
With an adventure to the Sunset Strip, any girl could spend days shopping and exploring all of …

Clare Vivier Creates Conscientiously Made Handbags

In 2006, Clare Vivier launched her collection of beautiful and timeless handbags.  The former French television journalist was traveling the world with her laptop and started getting frustrated that there weren’t any good quality envelope bags for her laptop.  This was the start of a new career and ultimate passion.
Locally manufactured in Los Angeles, her …