Not All Blogs & Vlogs Are Created Equal

Lead Story »

Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment | 1,791 views

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

Read the full story »
Home » Archive by Tags

Articles tagged with: google

Apple Launches iPad + iPhone Shopping Section

11/19/2010 – 3:40 PM | 809 views
Apple Launches iPad + iPhone Shopping Section

After launching a dedicated app section to promote fashion apps useful during New York Fashion Week, Apple has now launched a section in the iTunes store for iPhone and iPad apps to help Holiday shoppers.
For your m-commerce experience, they’ve featured BestBuy, Target, Apple, QVC, Macy’s iShop, eBay and Buy.com. For the deal seekers, they’ve featured …

Google Acquires Visual Shopping Site Like.com

08/21/2010 – 4:55 PM | 2 Comments | 1,484 views
Google Acquires Visual Shopping Site Like.com

It looks like Google is moving forward in its plans to have a larger stake in retail and fashion properties with the acquisition of Like.com. Like.com, the visual search and shopping platform that owns  Coutorious.com, Covet.com and Weardrobe.com, announced the acquisition on its homepage in a note written by CEO Munjal Shah. Shah said that …

Twitter, the #140conf, Tidbits & Morsels

06/28/2009 – 11:06 PM | 975 views

Twitter, fashion, entertainment, lifestyle brands marketing online. How fashion brands use twitter to marketing products.

Move Over Google Reader, I Have MyAlltop

06/04/2009 – 9:00 PM | 262 views

I consider myself a fashion forward, tech savvy, chic – kinda geek – girl. I live and breathe the web, constantly craving to discover every nuance. But sometimes, it becomes overwhelming. My once loved Google Reader has become a mess, my alerts pile up like weeks and weeks of Women’s Wear Daily.
I can’t possibly filter …

10 Steps To Building A Social Brand

05/05/2009 – 10:01 PM | 6 Comments | 3,119 views

10 Steps to building a social retail brand online. Social marketing strategies for fashion brands and retailers.

The Future of Fashion

04/27/2009 – 5:11 PM | 317 views

Spending the weekend going through my “fashion marketing” and “fashion trends” Google alerts this weekend, I started reading Romanian designer Ludmila Corlanteanu’s articles in the Herald de Paris on the the Prêt-à-Porter (Feb. 2009 show) and The Future of Fashion. I love her personal, connective writing style, how she uses her own experiences as examples …

Top 10 Reasons People & Companies Shouldn’t Tweet

04/17/2009 – 4:29 PM | 236 views

10 Reasons brands, companies, products people and individual shouldn’t use Twitter or social media.