The Making Of The New Rachel Roy “Girl’s Night Out” Video

We’ve been keeping an eye on Rachel Roy for awhile now–not only for the brand’s fabulous fashions, but also for its innovative marketing techniques.
Rachel Roy’s newest ad campaign does not …

Elie Tahari Beverly Hills Show Benefits Shenkar College Student Scholarship Program

The Beverly Hills Fashion Festival celebrated it’s first season with an amazing, designed for immediate purchase collection from Elie Tahari. While the entire day was a magical mix of Hollywood …

Orange County Professionals: Fashion Networking Event

Protecting Your Brand: Imitation vs. Inspiration
Intellectual Property Issues for the Apparel Industry
Join other apparel and industry professionals in Orange County for the FIRST networking reception.  Enjoy discussions over cocktails …

The Outnet Unveils Site Redesign

The Outnet Yesterday:

We never had a problem with The Outnet, a chic ecommerce site that offers luxury names at discount prices. The site was easy to navigate and looked …

360 Fashion “International Brand Building” Conference In Beijing

360Fashion Network, Fashion Masters, with support from the China Fashion Association will host a fashion conference on international brand building in Beijing, China.
Speakers are top-level fashion professionals from USA, Italy …

Retail Camp: The Future Of Social Commerce

At RetailCamp, after Jennifer Margolin’s How To Dress For VC  Funding Style Presentation, we moved onto how technology was impacting fashion brands and online retail. In an interactive discussion, the …

October 13-24, 2010: Los Angeles Fashion Weeks

So Los Angeles Fashion Weeks are here. LA seems to have more events that New York, Paris and London combined.
How do you navigate the maze of events, well our friends …

Taking Fashionable Notice at TechCrunch Disrupt

As the fashionable converge on San Francisco for Retail Camp, we headed to TechCrunch to find out what digital technologies (especially mobile) are launching that could/would affect retailers and brands …

BlueFly.com Launches Curated Shopping App

If there are two things we’re obesessed with at FMM, it’s fashion and mobile apps. Earlier this month, Bluefly.com launched its first fashion app.
This year, Bluefly has made me confess what’s …

Fashion & Social Media Report 2010

The 90:10 Group — a European social media firm — is a group of researchers, planners, strategists, consultants, and social media specialists who believe firmly in customer engagement & thinking …

Style 3.0: Social Commerce & Online Shopping – 9/23

Social Media Week is just around the corner! From September 20-24th, 2010, Los Angeles will be home to some amazing minds in geolocation, social media, digital marketing and ecommerce. I …

Fashism Lauches A Stylish iPhone App

Fashism.com recently launched an iPhone app, which is taking its popular personal style site to the next level.  People who enjoyed the benefit of this online community, where the major …