Not All Blogs & Vlogs Are Created Equal

What to Wear, Where Gets Yahoo Web Series

Yahoo launched What to Wear, Where, a new fashion web series from the founders of Who What Wear.

First Rebecca Minkoff, now this? Yahoo, you’re impressing the editors of FMM with your online video content. This week, Yahoo launched a new web series called “What to Wear, Where.” The show is hosted by Hillary Kerr and Katherine Power, …

Intel Partners with Independent Fashion Bloggers

Technology is getting a stylish update with “Inside Generation Style,” the exclusive runway event hosted by Intel and Independent Fashion Bloggers on April 11th, 2012 in New York City.
The project features fashion’s top influencers and emerging bloggers wearing summer’s brightest trends from Norma Kamali’s KamaliKulture & Orla Kiely. Intel and IFB hope to celebrate bloggers …

EQAL Launches U Look Haute, First YouTube Fashion and Beauty Channel

Next-generation media company EQAL has launched U Look Haute, the first online fashion and beauty YouTube network featuring tips, interviews, stories and reviews from celebrities, experts and everyday women.

Created by the innovative team behind lonelygirl15, the fashion and beauty YouTube Channel will feature a wide variety of interactive entertainment including video series, extensive behind the …

The Fashion Blogger’s Toolkit

There are approximately 450 million active blogs on the internet right now. Think about that for a moment. That’s a lot of blogs. It means that in addition to creating killer content, as a blogger you must find ways to stand out from the crowd. Don’t worry your pretty face, the editors of FMM are …

Socialyte.Co Lauches Fashion Blogging Facebook Timeline

At Inside FMM, we live, breathe, juice and drink fashion blogging, so it’s hard to remember a time without it. As focused as we are on breaking fashion marketing news in the present moment, we know how important it is to know the history of not only Inside FMM, but also the greater community of …

Inside FMM: What’s in The Icon Concierge’s Other Bag

As a native New Yorker, fashion will always run in my blood. Since moving to Los Angeles a little over seven years ago to attend USC, however, this city has had my heart. I am not sure if it’s the sunny weather, palm trees or massive stores, but there’s something about the shopping in Los Angeles that …

COACH Collaboration with TheCoveteur.com Markets Men’s Line

COACH is continuing its digital marketing efforts to stay a top L2 Think Tank’s brilliant brands to watch for blogger practices. This week, COACH announced its collaboration with the blog The Coveteur on a series of photos for its COACH Men’s Bleecker Stripe collection.
The Coveteur photographed the crisp, eye-catching men’s bags in unique style all over New …