Prada Launches 24HoursMuseum Mystery Pop-Up Event on Facebook

Milanese artist Francesco Vezzoli partnered with Rem Koolhaas’s design group AMO and fashion house Prada to create a special pop-up museum, The 24HOURSMUSEUM . It opens in Paris tomorrow for …

Brand Challenge: Don’t Tweet About Discounts

As part of our jobs, we follow just about every fashion, beauty and home design brand with a social pulse on Twitter. In our editorial meetings, we began discussing Twitter …

Hermes Launches Equestrian Focused Luxury Campaign

Be still my beating, horse obsessed, equestrian girl heart! On December 29th, 2011. Hermes launched it’s latest campaign called “My Horse and I.” I am fashionably having a heart attach …

DL Group Publishes Digital Analysis of Luxury Footwear Industry

Digital Luxury Group measures the desire for luxury footwear brands
The increasing affinity that shoe lovers exhibit for iconic luxury footwear brands is highlighted in the latest analysis of the Luxury …

David Yurman Leverages Facebook For “Art Of Giving” Holiday Luxury Campaign

The haute holiday campaigns of some of  luxury retailers are really starting to shine close to the holidays.  In collaboration with their “Art of Giving” holiday campaign, David Yurman has …

Holiday Windows, Digital Darwinism and Facebook

Five Things to Read This Week:

Brian Solis on Digital Darwinism – Why certain brands won’t survive the digital age.
Building a Social Brand with Evangelical Customers – Wanna know how brands can …

Tumblr, Pinterest and How to Publish Your Tweets

New Technology: Ether Press Enables Twitter Users to Create Books Utilizing Lulu.com

Ether Press creates publish-on-demand artifacts of the ephemeral. In other words, Twitter users can create compilations of their tweets …

Coach Partners with Coolhunting for Editorial Project

Coach, a brand that’s made working with bloggers not only hip, but relevant to its brand’s DNA (and sales), has launched a fun little editorial project (loving that it’s published …

Micheal Kors Launches Handbag Facebook Campaign

Micheal Kors uses Facebook to showcase the Fashionable Life of the Hamilton Tote…and other handbags.

Today designer Michael Kors launch of a new Facebook campaign, Bag Alert, in which established street-style …

ModCloth Launches Design Contest; Acquires Velvet Brigade

Make the Cut contest offers community opportunity to have design sketches put into production and sold on ModCloth.com
ModCloth is taking a giant step toward its mission to fundamentally change and …

ULTA Beauty Adds Virtual Makeover on Facebook

ULTA Beauty is the largest beauty retailer of prestige, mass and salon products and salon services, and yesterday they just got bigger. The company launched ULTA Beauty Fab Photo, an …

LVMH Launches ‘The Future Of Tradition’ Campaign

The corporate headquarters of LVMH has launched a very interesting Facebook campaign called ‘Exploring the Future of Tradition‘. The campaign aims to create internal forums in 10 cities around the …