Not All Blogs & Vlogs Are Created Equal

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Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

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New York Fashion Week: Fashion Bloggers Conference 2012

01/28/2012 – 9:00 AM |
New York Fashion Week: Fashion Bloggers Conference 2012

The IFB ConferenceFebruary 8th, 2012 at Milk Studios, 450 W 15th Street, NYC. Doors open at 8:30 a.m., first panel at 9 a.m., with a lunch break at 12 p.m.
Come party with us afterwards!There’s a Stylish Soiree at the Tribeca Grand from 9pm-12pm

Register for the IFB Conference here
$60 for IFB members (if you’re an independent …

Texas Style Council Announces SXSW 2012 Line-up

01/26/2012 – 6:02 AM |
Texas Style Council Announces SXSW 2012 Line-up

Yes, the fashionable about to descend on SXSW 2012. For the past three years, style–whether that’s home, fashion or beauty–has become as integral to SXSW as its interactive, film and music components. We’re proud to be moderating a panel this year, and to be an official partner of Texas Style Council.
About Texas Style Council
The Texas …

Style X during SXSW 2012 Announces Speaker Line Up

01/23/2012 – 5:34 AM | 2 Comments
Style X during SXSW 2012 Announces Speaker Line Up

I don’t know about you, but 2012 is the year of digital enlightenment for retail, entertainment and music. This year, FMM is going deeper and further into digital that our fashionable minds may be ready for. We are starting at SXSW in March, as the official media partner of both Texas Style Council and SXSW’s …

FashInvest Offers 5 Digital Truths in Marketing

12/23/2011 – 12:18 PM |
FashInvest Offers 5 Digital Truths in Marketing

On December 7th, FashInvest held its second annual Capital Conference at the FIT designed to create opportunities for cutting-edge fashion startups and traditional fashion brands trying  to raise money and take their companies to the next level.
FashInvest was formed in 2009 by venture capitalists, private equity managers, fashion and retail executives to connect the knowledge base of the …

Raising Cache Hosts Disruptive Fashion Event With Start-ups

11/14/2011 – 8:15 AM |
Raising Cache Hosts Disruptive Fashion Event With Start-ups

On November 17th, Raising Cache will bring together more than 1,000 members of New York tech, fashion, media, and arts under the roof of the State Armory to raise $100,000 in cache for hackNY. Tickets cost between $70 to $385.00.

 
 
 
 
 
 
 
Raise Cache, presented by Raptor Ventures, is a celebration of New York Tech in true New …

How Women In Hollywood Use Social Media To Market Entertainment

09/24/2011 – 10:38 AM |
How Women In Hollywood Use Social Media To Market Entertainment

How Entertainment Executives Use Social Media To Market To Multicultural Audiences

The media that consumers have access is vast. Television programs and magazines are now available live, on demand and via mobile devices. Research shows that multicultural communities are out-pacing the general market in their consumption of the information available via digital channels.
During the AdColor 2011, …

Advertising Executives Call For Multiculturalism in Agencies

09/23/2011 – 10:30 AM |
Advertising Executives Call For Multiculturalism in Agencies

Ad Agencies & Entertainment Studios Need To Work On Multicultural Diversity
At the 2011 ADCOLOR  Industry Conference this weekend, top executives from entertainment studios and advertising agencies gathered to discuss business trends that are reshaping advertising landscape. The biggest topic: fostering diversity in the workplace that cultivates company creativity.
Did you know that 90 percent of Fortune …