Not All Blogs & Vlogs Are Created Equal

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Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

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Articles tagged with: conferences

New York Fashion Week: Fashion Bloggers Conference 2012

01/28/2012 – 9:00 AM |
New York Fashion Week: Fashion Bloggers Conference 2012

The IFB ConferenceFebruary 8th, 2012 at Milk Studios, 450 W 15th Street, NYC. Doors open at 8:30 a.m., first panel at 9 a.m., with a lunch break at 12 p.m.
Come party with us afterwards!There’s a Stylish Soiree at the Tribeca Grand from 9pm-12pm

Register for the IFB Conference here
$60 for IFB members (if you’re an independent …

How Women In Hollywood Use Social Media To Market Entertainment

09/24/2011 – 10:38 AM |
How Women In Hollywood Use Social Media To Market Entertainment

How Entertainment Executives Use Social Media To Market To Multicultural Audiences

The media that consumers have access is vast. Television programs and magazines are now available live, on demand and via mobile devices. Research shows that multicultural communities are out-pacing the general market in their consumption of the information available via digital channels.
During the AdColor 2011, …

Advertising Executives Call For Multiculturalism in Agencies

09/23/2011 – 10:30 AM |
Advertising Executives Call For Multiculturalism in Agencies

Ad Agencies & Entertainment Studios Need To Work On Multicultural Diversity
At the 2011 ADCOLOR  Industry Conference this weekend, top executives from entertainment studios and advertising agencies gathered to discuss business trends that are reshaping advertising landscape. The biggest topic: fostering diversity in the workplace that cultivates company creativity.
Did you know that 90 percent of Fortune …

First ‘Blogger’s Night Out’ Set for Fashion Week

09/07/2011 – 5:02 AM |
First ‘Blogger’s Night Out’ Set for Fashion Week

Top bloggers are now invited to sit front row at various shows at New York, Milan and Paris fashion weeks, model in major shows, collaborate with top designers and work with some of the top photographers in the world.
That’s why six ingenious bloggers have organized a fashion week event just for the blogging community called …

Luxury Interactive Highlights: Quotes & Statistics

06/23/2011 – 5:24 AM |
Luxury Interactive Highlights: Quotes & Statistics

This is not a bubble, this is finally the internet coming of age. – Shenan Reed, Morpheus Media
Top Quotes:

This is not a bubble, this is finally the internet coming of age. – Shenan Reed, Morpheus Media
The banner is not dead, but worrying about click through rates is so 2010. – Shenan Reed, Morpheus Media
It is …

PR+MKTG Camp East Conference Will Feature Powerhouse Brands And Top Agencies On October 28

09/16/2010 – 6:00 AM |
PR+MKTG Camp East Conference Will Feature Powerhouse Brands And Top Agencies On October 28

Following its successful debut last year, PR+MKTG Camp East will return to New York on October 28, 2010 with a full line up of senior level speakers and marketing and PR experts. Representatives from some of the largest brands and agencies will lead a day of lively discussions on igniting the power of collaboration and …

The Luxury Lab “Gen Y” Report

05/21/2010 – 9:51 AM |
The Luxury Lab “Gen Y” Report

Coverage By: Agata Seidel. Siedel is a digital marketing consultant with a background in fashion and beauty. Her work has been published with the Worth Global Style Network, The Business of Fashion, Viewpoint Magazine and the Lifesigns Network. Siedel resides in New York City, New York.
Luxury Lab and the L2 Think Tank held the Gen …