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Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …
Micheal Kors uses Facebook to showcase the Fashionable Life of the Hamilton Tote…and other handbags.
Today designer Michael Kors launch of a new Facebook campaign, Bag Alert, in which established street-style bloggers are asked to photograph real women they see carrying Michael Kors bags. While the campaign features many bags, we can help but notice that …
The SHAOLIN JAZZ-Video Contest (an extension of the notable SHAOLIN JAZZ-The 37th Chamber music project based in Washington D.C.) is a competition runs December 14th, 2011, whereby participants can submit videos they create for a SHAOLIN JAZZ track of their choosing.
Based on the response that DJ 2-Tone Jones and Gerald Watson received from the music …
The trove of authentic costumes and memorabilia from a century of Hollywood films will benefit two charities, The Giving Back Fund and Americana Dance Theatre.
Bette Davis called it “a sumptuous treat…a glorious collection…so vast and so very complete.”
Joan Crawford found it to be a “totally impressive collection of movie treasures…Thank God someone had the sense …
Make the Cut contest offers community opportunity to have design sketches put into production and sold on ModCloth.com
ModCloth is taking a giant step toward its mission to fundamentally change and democratize the fashion industry with its first crowdsourced fashion design competition.
The online retailer’s is asking for design sketches that align with ModCloth’s vintage-inspired aesthetic, with …
“Moving Targets: How To Connect and Engage Lifestyle Customers Via Mobile Devices, Games & Apps” is a three-part mobile series on mobile sponsored by Fresh Concept Lab, creators of Stylmee, the fashion and lifestyle industries’ first 3D fashion iPad App.
Mobile marketing is something that can’t be ignored. Lifestyle brands, retailers and products are actively and …
Fashion is tough. What now and where next?
That was the underlying theme at the Drapers Fashion Summit held in London earlier this week. Both the High End and High Street are taking some hard knocks.
Consumers have changed and to stay in the game, brands and retailers too. It’s either adapt or die. It’s just that …
The Assembled Fashion event in New York City at General Assembly brought together an impressive, tightly-packed lineup of VCs, fresh fashion startups, influential bloggers and established brands. In short, all the good things NYC has to offer. The event featured seven panels and two additional presentations, offering several rounds of networking with industry leaders exchanging ideas and …
How-To: Fix The Broken Relationships Between Bloggers and Brands
The Impact of Bloggers on New York Fashion Week
17 Fashion Sites Every Fashion Industry Professional Should Know About
Google Boutiques’ Value To Fashion Brands & Retailers
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