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Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …
Social Media Week is running an “Instagram Your City” travel contest, which ends June 29. #InstagramYourCity
Leave it to Social Media Week to come up with an amazing contest. “Instagram Your City“ drives social engagement, educates participants about its brand and offers a truly cool grand prize: a trip to any Social Media Week city during the …
Independent luxury hotels can manage digital marketing in-house with buuteeq, a digital marketing system designed for hotels.
Small businesses can get overwhelmed by digital marketing, which is certainly a full-time job. Agencies are not cheap to retain, but marketing a small business well takes talent, time and dedication. It’s not the DIY project that most people …
Dolce & Gabbana announces the launch of its new official YouTube channel.
Get ready for unlimited video inspiration from a premiere Italian fashion brand. The new official Dolce & Gabbana YouTube channel epitomizes the soul of the brand and entertains viewers with stunning cinematography and, most importantly, sublime fashion. The channel depicts the look and feel …
Ready to Launch: The PR Couture Guide to Breaking into Fashion PR is an easy-to-read, of-the-moment guide to the best practices for establishing a vital, productive career in fashion PR.
If you want a career in fashion PR but just can’t seem to catch a break, we’ve got the book for you. Ready to Launch: The PR …
The editors of FMM recommend nine magazines to read in print or online.
Here at FMM, we love blogs. We adore blogs. There are moments, however, in the life of a digital editor, when she feels the need to step away from the computer screen, go outside, sit in the park and read a magazine. That’s …
Rebecca Minkoff helps women look good online in her new lifestyle Yahoo web series.
This month, Rebecca Minkoff kicked off her new online video series, “Style Studio with Rebecca Minkoff.” This online reality show has a fantastic concept–helping women look more professional online, while helping them to still express the youthful and fun aspects of their …
Fresh Concepts Labs has launched the first online 3D fashion social shopping game at Stylmee.com.
Fresh Concepts Labs has expanded their Stylmee platform. Now, in addition to the Stylmee App, Fresh Concept labs has launched the first 3D fashion social shopping game online at Stylmee.com called ”Shop City.” Best part? You can actually purchase the designer clothing items that you find …
How-To: Fix The Broken Relationships Between Bloggers and Brands
The Impact of Bloggers on New York Fashion Week
17 Fashion Sites Every Fashion Industry Professional Should Know About
Google Boutiques’ Value To Fashion Brands & Retailers
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