Not All Blogs & Vlogs Are Created Equal

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Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

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Five Social Curation Sites for Luxury Brands

04/09/2012 – 5:56 AM | 11 Comments
Five Social Curation Sites for Luxury Brands

Curation, more accurately, social product discovery and photo culitvation (as we like to call it), is most likely going to be named the social media trend of the year. With Pinterest‘s overnight celebrity and PPR’s backing of The Fancy, it looks like the race of relevance, based on niche audiences in the social content and …

The Fashion Blogger’s Toolkit

04/04/2012 – 11:45 AM | 2 Comments
The Fashion Blogger’s Toolkit

There are approximately 450 million active blogs on the internet right now. Think about that for a moment. That’s a lot of blogs. It means that in addition to creating killer content, as a blogger you must find ways to stand out from the crowd. Don’t worry your pretty face, the editors of FMM are …

Lucky Magazine Launches History of Shopping Timeline

04/04/2012 – 9:36 AM |
Lucky Magazine Launches History of Shopping Timeline

In fashion, the one thing we know that we have plenty of is history. Not only that, we also have archives and treasure troves of IMAGES and VIDEOS to tell those stories. Bloggers and media publishers are harnessing the power of Facebook’s brand timelines not only to drive deeper engagement and conversations, but to tell …

Socialyte.Co Lauches Fashion Blogging Facebook Timeline

04/04/2012 – 7:00 AM | 3 Comments
Socialyte.Co Lauches Fashion Blogging Facebook Timeline

At Inside FMM, we live, breathe, juice and drink fashion blogging, so it’s hard to remember a time without it. As focused as we are on breaking fashion marketing news in the present moment, we know how important it is to know the history of not only Inside FMM, but also the greater community of …

8 Social Media Tips For Marketing Films & Movies

03/26/2012 – 5:57 AM |
8 Social Media Tips For Marketing Films & Movies

This month’s Social Media Breakfast LA event turned the spotlight on entertainment, gathering industry experts to discuss social media strategies for entertainment properties. More than 75 entertainment, digital and marketing professionals gathered in Beverly Hills, Calif. at the Coupa Cafe to find out how to optimize their campaigns.
Vladimir Kroshinsky, director of social media and digital …

Fashiolista Launches Facebook Timeline App

03/22/2012 – 10:28 AM |
Fashiolista Launches Facebook Timeline App

Amsterdam-based Fashiolista has been selected by Facebook as one of the first fashion communities in the world to launch a fashion application for timeline.
Fashiolista users can now immediately publish their fashion “loves” from Fashiolista to their Facebook timelines so that they can quickly share picks with their friends. The new app was created with the …

The Trendsetter’s Guide to Starting a Fashion Line

03/14/2012 – 5:57 AM | 10 Comments

I’ve always wanted to become a published author and in 2010 that happened. I collaborated with my dear friend Ralinda Harvey on a book on how to start a fashion line in our modern times. In the book, I contributed the section on social media, covering best practices for community development, blogger outreach and online …