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What Quora Means For The Fashion + Beauty Industries

Quora is another one of the social technologies that’s taking the web by storm.
As Twitter and Tumblr are now to fashion bloggers and street stylists; Quora and LinkedIn are to fashion business professionals.
Does the fashion industry need to pay attention to this new social phenomenon? Yes.

While, I’m not going to get into the pros and …

Andrea Linett New Creative Director For eBay Fashion

Andrea Linett, co-founder and former Creative Director of Lucky magazine was named Creative Director of eBay Fashion at the start of the new year.
Linett is a fashion publishing innovator and style luminary with over 20 years experience in the fashion industry. Linett will drive the creative vision for the company’s multibillion-dollar fashion business and …

WHITE PAPER: How Social Media Is Revolutionizing Retail

This past month, I was interviewed for Apparel Magazine’s White Paper on how social media is revolutionizing social media for retailers.
The comprehensive brief is available on APPAREL Magazine’s website, or you can read it in the December issue of the magazine.

Feature: How Are Apparel Companies Using Social Media?
British luxury label Burberry took it one step …

Become A Fashionable Tweet Master With Business.Twitter

Social media is more important than ever in the retail space, and retailers who don’t learn the Twitter tricks of the trade can potentially lose business.

Once you’re on Twitter, it doesn’t take long to separate the good tweets from the bad tweets — the ones that pique your interest vs. the ones that just take …

FRIEND ME! The Latest In How To Get Noticed On Facebook

Thomas Weber, a technology editor at The Daily Beast, recently examined the Facebook status feed algorithm by conducting a month long study.
Through his own observation and experimentation, Weber uncovered the following 10 Facebook secrets:

Newcomer bias: New accounts don’t appear in the status feed updates as frequently as Facebook veterans.
A catch-22: To appear in the status …

The Baked By Melissa Cupcake Scavenger Hunt

We at FMM all love cupcakes.  So we’re delighted to report about a cool social media project that involves…yes, you guessed it: CUPCAKES!
Baked By Melissa, a fantastic cupcake bakery in New York City (with locations in SoHo, Murray Hill, and the Flatiron District), is currently holding a scavenger hunt for the month of December.
Every day …

Loft Love List: The LOFT’s Holiday Giveaway

The LOFT is doing a cool contest again.
The brand made a social media splash with the creation of its Tumblr-powered blog, Live Love Loft, in April and is ending the year with a holiday giveaway called Loft Love List.
Everyday for 25 days (the contest started on November 29th), visitors can go to the Loft Love …