I love growth and expansion. Having @FleurDeOui run a piece of your life is divine :) Hopefully @MJDarlington doesn't get too jealous.
Articles in Commerce
Is ASOS Included In First Wave of New Facebook Changes?
In an in-depth Facebook search for how fashion brands and retailers effected by the upcoming F8 changes, it appears that ASOS was one the first fashion retailer pages may be included in Facebook’s first wave of lifestyle apps revamps.
While sponsored links and adds currently appear on the side of the page, we don’t know if …
Social Media ROI: Conversations Via Twitter At MAGIC Worth $290,000 Ad Spend
BumeBox Drives Engagement at MAGIC Trade Show via Twitter & Mobile Photo Apps
MAGIC’s BumeBox Site
Having my pulse on the forefront of digital and technology, I’m constantly asked what technologies have my attention for the fashion brands and retailers to use to enhance the social experience on the web with customers. A few months ago, Jon …
Banana Republic Launches Mad Men Presale On Facebook
We are Banana Republic Luxe card members and we are simply geeking out on the upcoming Mad Men collection. Much to our pleasure, we have discovered that the fantastic retailer is leveraging Facebook to bring its nearly 350,000 Facebook fans the collection one day before it hits stores. We are so ready to shop this …
NET-A-PORTER Delves Deeper Into Social Commerce
Hot on the heels of their fashion blogger issue, NET-A-PORTER is giving their fans fashion in real-time with NET-A-PORTER Live.
The e-commerce site’s new addition was inspired by the plasma screens in each NET-A-PORTER office that show all of the real-time purchases. Not only does the staff get to see what is trending, they also see …
Facebooking Beauty: Redken Explores Fan Incentives and Rewards
Facebook is replacing Google in terms of, well…everything. Facebook is the focus of commerce, consumer engagement and customer service for even the biggest brands and marketplaces. How to do it right and well are the topic on every marketer’s tongue.
We’d like to point out Redken’s efforts for 5th Avenue in New York and their newly …
Smashbox Launches Facebook-Powered Social Shop
Smashbox Cosmetics has launched a Facebook-powered Social Shop to complement its e-commerce site.
Smashbox’s social marketing site is powered by SocialAmp, a platform that allows retailers and brands to gather Facebook Likes from shoppers and their friends to allow for personalized recommendations on the dedicated social page of the site by logging in with …
Express The Latest Fashion Brand To Delve Into Facebook Commerce
Following in the footsteps of companies like J.C. Penney, Young British Designers and ASOS, Express recently launched its entire product catalog on Facebook. Whether you want to shop “for her” or “for him,” you can find everything Express on Facebook now. The store is accessible via apps.facebook.com/expressstore/ once you “like” Express.
The company says that …