Barbie’s Dream Closet Augments NYFW

Everyone’s favorite fashion-loving doll from Malibu is making her stake at New York Fashion Week like never before! This year, Barbie: The Dream Closet opens to the public in a …

Social Gaming and The Future of Retail

Social games have begun to influence consumer behavior and purchases. According to Saatchi & Saatchi, 66% of tablet owners play social games daily, and 46% of tablet gamers are women. …

How Video Games Will Change Fashion

This story isn’t really about video games. It’s a glimpse inside FMM’s crystal ball, a sneak preview of how digital technology will continue to change how we experience fashion.

For the …

Coach Creates Cubicle Time Sink For The Holidays

Bored at your fashionable job? Not yet feeling the rush to get that New York Fashion Week or a fashion trade show planned? Well, Coach has something really fun for …

Are You Gonna GetGlued On Social Rewards?

Have you noticed your fashionable followers experimenting with new social technologies and mobile apps lately? I have. As quickly as they’re posting to Pose, Instagram and Pinterest, they’re also starting …

Social Technologies, Commerce and Games: The Evolution Of Social Media

The Future Of Social Media: Commerce, Gaming and Technology
View more presentations from Macala Wright.

Social Technologies, Commerce and Games: The Evolution Of Social Media
Presented August 23, 2011 at MAGIC Trade Show …

Levi’s Curve ID & Mall World Team Up For Virtual Shopping Experience

In partnership with Levi’s, WildTangent recently brought the Levi’s Curve ID product to a unique new world of shoppers: virtual shoppers playing the popular Facebook game, Mall World.
These virtual shoppers …

Daillly launches Virtual Goods To Benefit Japan Relief Efforts

Our sister site, The Next Web, brought something important to our attention this morning, and that was Daillly. Daillly, daily deals sites that specializes in selling apps, online services …

Kinect Xbox Gaming Technology + Shopping

This video demonstration of a woman applying Kinect Xbox gaming technology to her shopping experience got our tech-savvy, fashion-loving hearts racing. The brainchild of SuperHeroes, a new digital creative …

Fashion Has Always Been A Social Game

In 2010, I made more valuable connections through Twitter than I did any other social network. Insomnia, late night Twitter discussion, 3 AM espresso shots followed by 6 AM sunrises…  …

Fashionably DKNY: The Livecast We’ve Waited For!

On Monday, January 24, 2011, 10PM EST DKNY will webcast a fashion show on BigLive.com.The DKNY Fashioncast will enable viewers to watch the Spring 2011 runway show while engaging with …

Sorel Partners With Goldrun For A Virtual Scavenger Hunt At Sundance

Do our amazing readers remember GoldRun from a few months back from the cool AugMe campaign they did with H&M? Well, now the augmented reality mobile application is working with …