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Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment | 1,791 views

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

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Articles in Los Angeles

Eat.Shop Local: San Francisco & Los Angeles

10/24/2010 – 5:53 AM | 1,323 views
Eat.Shop Local: San Francisco & Los Angeles

This past month, I’ve been splitting my time between San Francisco and Los Angeles. I’ve always wanted to live and work in both of these amazing cities and it’s finally happening! Last week, during Designers & Agents for LA Market/Fashion Week, I found an amazing little surprise around the corner from my office in the …

817 SoLA: Leaving Your Heart In San Francisco

10/15/2010 – 2:42 PM | 326 views
817 SoLA: Leaving Your Heart In San Francisco

As you can see, we’ve recently come back from Retail Camp, after learning the style secrets of How to Dress For VC Funding and the future of social and mobile commerce, we decided to explore the sites. Here’s a little fashionable inspirations.
Thought for this week:
Where you are this very moment, is the place you’re exactly …

817 SoLA Chronicles: Don’t Take Fashion Too Seriously

09/29/2010 – 2:50 PM | 791 views
817 SoLA Chronicles: Don’t Take Fashion Too Seriously

This week I was reading a great article in Marie Claire that referenced Isaac Mizrahi.

The most valuable lesson the article offered:

For this industry, especially when it comes to New York and Los Angeles, I think we need to remind ourselves of this on a weekly basis. Consider it part of your weekend ritual; conveniently referenced …

Style 3.0: Social Commerce & Online Shopping – 9/23

09/15/2010 – 7:34 PM | 898 views
Style 3.0: Social Commerce & Online Shopping – 9/23

Social Media Week is just around the corner! From September 20-24th, 2010, Los Angeles will be home to some amazing minds in geolocation, social media, digital marketing and ecommerce. I thought it would be  shame not to have some of the best minds in Fashion and Digital Media take place.
So, for social media week, we’ve …

Tickle Me Tuesday: Sleek IDentity

09/14/2010 – 6:00 AM | 396 views
Tickle Me Tuesday: Sleek IDentity

Buying unique furniture can be an arduous task.
Stefanie Gelinas’ Sleek IDentity will definitely make the buying process easier — not to mention incredibly fun.
This Los Angeles based online store sells handpicked, unique, & wonderfully creative furniture and household goods from all around the world.
Sleek IDentity seeks to bring design back to the buyers — giving …

August 25: FGILA Heats Up Los Angeles

08/18/2010 – 6:32 AM | 549 views
August 25: FGILA Heats Up Los Angeles

We’re very excited to be working with Fashion Group International of Los Angeles (FGILA) as part of their 75th anniversary this year. FGILA has been sponsoring wonderful meet and greets for Los Angeles area fashion and beauty professionals and the final mixer is just before Fashion’s Night Out. The final event features a raffle of …

Fashion Influences Music In The City Of Angels

08/04/2010 – 11:46 PM | 938 views
Fashion Influences Music In The City Of Angels

I live in Los Angeles.  To me, it’s the center of the universe. In all the 30 years I’ve lived, there’s no place that could feed my soul or inspire my creativity (except maybe Santa Fe, New Mexico, but even then…) more than my beloved LA.
As many of you’ve seen in the past six months, …