Interview: Bulgari Launches Mobile App For Interactive Campaign
07/28/2010 – 4:38 pm | Comments

For the debut of the latest collection of B.zero1 jewels, Bulgari launched an interactive web campaign in May dedicated to the bestselling collection.
The heart of the digital campaign consists of an experiential website built around …

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Articles in Fashion Week & Tradeshows

Burberry Prorsum: A New Mood Arises in Menswear
07/01/2010 – 11:00 pm | Comments
Burberry Prorsum: A New Mood Arises in Menswear

Guest Coast By Margaret Sche
Picking up where Phoebe Philo of Celine left off with her Women’s Fall ‘10 collection, Christopher Bailey’s Spring Summer 2011 Men’s collection continued the major Fashion shift towards Minimal Classic tailoring …

The Men of Burberry: Hip, Live and Acoustic
06/23/2010 – 7:12 am | Comments
The Men of Burberry: Hip, Live and Acoustic

On June 19, 2010, Burberry live streamed its Prorsum Spring Summer 2011 runway show from Milan. In doing so, the luxury brand continues to establish itself as a leader through its use of rich media content.
For …

Simply Stylist, Simply Sensational!
03/25/2010 – 5:30 pm | Comments
Simply Stylist, Simply Sensational!

For LAFW, we were invited to participate in Simply Stylist. Co-created by Sarah Pollack of Caro Marketing, Simply Stylist is private event that caters to celebrity stylists, actors and media; bringing them together for …

L.A. Designer Launch Pad Runway Show
03/22/2010 – 5:34 am | Comments

The Designer Launch Pad Runway Show is an event hosted by the California Market Center, The Focus Tradeshow and FBI (Fashion Business Incorporated). The small runway series, held at every market in the CalMart’s Penthouse, …

Show Your Style Expertise
03/17/2010 – 9:49 am | Comments
Show Your Style Expertise

Examiner.com is looking for new style & fashion contributors.

Contributors should be technologically-savvy, knowledgeable about fashion, have solid writing abilities, and are able to write from a local angle
Contributors are expected to publish at …

Gen Art Preview: MG Black Label
10/30/2009 – 7:27 am | Comments

I attended Gen Art’s Fresh Faces In Fashion event (hosted by Plastic Makes It Possible) last night and snagged the opportunity to interview the designers of men’s contemporary line MG Black Label.

These guys are on …

Designers: Did You Know That Plastic Could Make Your Collection Possible?
10/15/2009 – 12:36 pm | Comments

Calling all Innovative Fashion Designers…the Plastics Make it Possible design competition began October 29th. Submissions will be accepted starting on October 29, 2009. Deadline for entry is December 1, 2009. Users will be able to …

Eco Style & Trends: Discoveries in D.C.
10/13/2009 – 12:08 pm | Comments
Eco Style & Trends: Discoveries in D.C.

Tickle Me Tuesdays are back! This time, we’re covering the amazing fashion designers, beauty products, and eco-conscious food companies we discovered at Green Festival DC this weekend. We know how hard it is to break …

The Fashion Blogger’s Guide to New York Fashion Week
08/22/2009 – 4:26 am | Comments
The Fashion Blogger’s Guide to New York Fashion Week

There’s nothing that we’re looking forward towards more than Fashion Week. Maria & I are ready, armed with iPhones, notepads and flips. It’s a rite of passage really, bringing Maria from tech back into the …

Is This The Death Of Runway?
07/04/2009 – 9:46 am | Comments

In February,  Marc Jacobs created new standards for ethical marketing when he cut his runway show in order to save jobs.  Now it seems others are following suit; abandoning traditional long format shows and embracing …