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Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment | 1,791 views

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

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Afingo Behind The Seams: The Future Of Trend Forecasting

12/09/2010 – 6:43 AM | 1,287 views
Afingo Behind The Seams: The Future Of Trend Forecasting

Behind The Seams: The Future Of Trend Forecasting
Two weeks ago, on a somewhat chilly, unusually rainy day in Los Angeles, the LA fashion and apparel industry gathered for the AFINGO.com’s Behind The Seams conference at Raleigh Studios in historic Hollywood (you could even see the iconic sign in the background).

The conference was an interactive one-day …

Do You Know What Makes Gen Y Buy?

11/30/2010 – 5:00 AM | One Comment | 1,214 views
Do You Know What Makes Gen Y Buy?

The Los Angeles Chapter of Fashion Group International has been on fire this year; hosting amazing discussing on Fashion + Social Media and Buying In A Down Economy.
Last week, FGILA brought us yet another great discussion on “Why Gen Y Buys”. Attendees gathered on the back patio of the restaurant for cocktails, hors d’oeuvres and …

Elie Tahari Beverly Hills Show Benefits Shenkar College Student Scholarship Program

11/24/2010 – 6:10 AM | 1,073 views
Elie Tahari Beverly Hills Show Benefits Shenkar College Student Scholarship Program

The Beverly Hills Fashion Festival celebrated it’s first season with an amazing, designed for immediate purchase collection from Elie Tahari. While the entire day was a magical mix of Hollywood A-Listers meets New York Fashion Week done the West Coast way, this collection shined. Why? Because of it’s benefactor, Shenkar College and the school’s  Adopt-A-Student …

Orange County Professionals: Fashion Networking Event

11/24/2010 – 6:00 AM | 597 views
Orange County Professionals: Fashion Networking Event

Protecting Your Brand: Imitation vs. Inspiration
Intellectual Property Issues for the Apparel Industry
Join other apparel and industry professionals in Orange County for the FIRST networking reception.  Enjoy discussions over cocktails with attorneys, accountants, financial institutions, and other service providers to the apparel industry, along with invited manufacturers and brand holders.
Anyone involved with the apparel, accessories, …

Nov 18th: Style San Francisco Event

11/16/2010 – 7:46 AM | 317 views
Nov 18th: Style San Francisco Event

Sponsored by the City of San Francisco, Style San Francisco will celebrate fashion on November 18, 2010. With a nod to Fashion Night Out NYC, San Francisco will debut its own version.  With a spotlight on local designers, brands and boutiques, the community will be able to showcase their unique designs.
With lots of amazing …

NYC Event: The Rise of Luxury Brands Online

11/16/2010 – 7:46 AM | 718 views
NYC Event: The Rise of Luxury Brands Online

Fashion 2.0: The Rise of Luxury Brands Online will be held in New York City on November 23, 2010.  This panel of experts in the luxury space will lead discussions on the innovative strategies, challenges, failures and successes we’ve seen in the luxury arena.  Speakers will also discuss what the digital future holds …

Sense Of Fashion Pop-Up Shop In NYC Nov 11-14

11/08/2010 – 12:02 PM | 1,217 views
Sense Of Fashion Pop-Up Shop In NYC Nov 11-14

Sense Of Fashion, a global marketplace for indie fashion is partnering with We The People Fashion Collective for a three-day online and offline pop-up shopping event.  The event, which will celebrate globally emerging fashion designers will launch on November 11 and run through November 14.
This carefully curated shopping experience was created by Sense Of Fashion’s …