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Not All Blogs & Vlogs Are Created Equal

05/06/2012 – 6:16 PM | One Comment

Not All Blogs Are Created Equal: How brands need to balance quality and quantity in their influencer marketing programs
Social media, although it’s been around for nearly a decade, is still in its infancy in terms of proper and notable use as a marketing tool for fashion, luxury and entertainment companies. There are few doing it …

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Stipple Adds Want, the Universal Wish List and Shopping Cart

05/18/2012 – 5:11 AM |
Stipple Adds Want, the Universal Wish List and Shopping Cart

Stipple adds Want, a universal wish list and shopping cart that can work anywhere on the web.

How many times have you found an amazing handbag or skirt or pair of shoes in an image only to be completely unable to find it for sale online? Thankfully, those days are over. San Francisco-based Stipple has introduced “Want,” …

MR PORTER Launches Capsule Collections

05/04/2012 – 9:19 AM |
MR PORTER Launches Capsule Collections

MR PORTER, the leading online retail destination for men’s style, unveiled a series of exclusive capsule collections from some of the world’s leading designers for Summer 2012.
Five designers have created exclusive collections for MR PORTER–Paul Smith, Oliver Spencer, Orlebar Brown, Rag & Bone and YMC–which will be available on the website from early May through …

Social Commerce: Threadflip Allows You to Sell Your Closet

04/27/2012 – 6:22 AM | 4 Comments
Social Commerce: Threadflip Allows You to Sell Your Closet

There’s yet another new fashion technology on the runway and in the trade show aisles known as Threadflip. Launched last week, Threadflip (backed by Baseline Ventures and First Round Capital with seed funding of $1.6 million) aims to provide a new way to discover, buy and sell fashion.
“Our investment in Threadflip underscores our interest in disruptive …

Flash Sale Site Success Story: Fab.com

04/16/2012 – 6:48 AM |
Flash Sale Site Success Story: Fab.com

Since Fab.com’s launch in June 2011, some critics wondered how yet another flash sale site would do well in an extremely crowded space. Fab.com, however, drew nearly three million new members in just eight months. Vivian Weng, director of fashion for Fab.com, attributes the website’s success to the company’s tag line: “Smile, you’re designed to.”
“What makes Fab so …

Simply Stylist Expands Los Angeles Presence

02/14/2012 – 5:33 AM | One Comment
Simply Stylist Expands Los Angeles Presence

Since 2010, I’ve been a huge fan of Simply Stylist, and not just because it’s where my friends Jennifer Margolin (@RedSoleDiary) and Laurie Brucker (@LaurieBStyle) and I first started our forays into fashion. Simply Stylist is a don’t miss event.
To my delight, Simply Stylist is now holding seminars that allow fashion lovers to keep up …

eBay’s Magento Go Makes eCommerce Beautiful

01/09/2012 – 5:10 AM | 3 Comments
eBay’s Magento Go Makes eCommerce Beautiful

In 2011, eBay acquired Magento, an eCommerce platform that I think is one of the best online business tools in the world. We know that eBay has a knack for acquiring create technologies and the future of Magento is now being shown with the launch of Magento Go for eBay merchants and sellers.
Mangento Go allows …

The Cools Sets New Standard for Online Social Marketplaces

01/03/2012 – 5:38 AM |
The Cools Sets New Standard for Online Social Marketplaces

As fashion aficionados and technology experts, the women that run FMM are extremely picky about the social startups we write about, let alone rave about, on our website. To start to the new year off, we’ve found a new fashion startup that is leaving us giddy with excitement and delight. We’d like to introduce you …