Articles in DIY Marketing
It’s difficult to grow your business, and it seems almost impossible to do so without some extra cash.
Recently we came across this fantastic article in Entrepreneur that offered points for business finding their legs that …
Clothing is an integral part of expression, identity and personal expression. As the adaption of social media and mobile tech becomes more and more widespread, technology is becoming an ingrained part of our daily lives …
Post By Agata Seidel, Contributing Writer
Agata Seidel is a digital marketing consultant with a fashion and beauty retail back ground. Her work has been published on the Worth Global Style Network, The Business …
Every month, PR Couture holds a fashion marketing question and answer session for emerging fashion brands. Here’s Macala Wright’s comments for the Show Me Pretty article for Hopeless Lingerie.
In terms of Social Media, how do …
Taking a risk in today’s business economic climate is a difficult step but necessary in order to develop and grow your retail or branded company for apparel and footwear.
During Magic in February, Los Angeles fashion …
On January 31st, Ralinda Harvey and I held a seminar on How To Launch A Successful Fashion Line on behalf of Los Angeles and Orange County Chapters of Ladies Who Launch. It was an amazing …
While leaders of successful companies and brands often have very different working styles and personalities, they do have one thing in common:
They involve themselves in every aspect of their company and/or brand.
Good leaders …
Per my usual pattern this morning, I sip Lavazza espresso and stumble through hundreds of articles in my inbox. I stopped when I came to PR Couture’s post on Going Solo: A Guide to Working …
Last week, in discussing how to project financial profitability, we briefly touched on finding sales representation to help sell product lines to boutiques, now it’s time to go further explore that subject. Finding a show …
“Free” devalues brand equity and permanently damages perception.
Chris Anderson’s “Free” has made Malcolm Galdwell balk and the creative geniuses of 37 Signals publicly state that the model of “FREE” is the greatest shame of the …







