Articles by Macala Wright
Interactive Marketing Strategist & Social Influencer
Yesterday, Laurie Brucker and I attended the Jimmy Choo 24:7 Nordstrom In-Store event at The Grove in LA. Choo unveiled Choo 24/7, a capsule collection of best-selling styles that have been updated with new lasts, …
Engagement, Crowdsourcing and Fashion Savvy Users: There’s An App For That
The fashion industry’s adaptation of all things digital has started to move from social media and social networks into brands creating and distributing their …
StyleCareers.com is hosting a career fair for fashion industry professionals at the Cooper Design Space in downtown LA on Thursday, March 25th from 2pm to 7pm.
Recruiters will be looking for fashion industry professionals with backgrounds …
Our two favorite women – Kristen Turner and Kristen Reeves share their thoughts and opinions on the celebrity, red carpet fashion trends we can expect to see at the 2010 Oscars.
Here are their “Oh Please …
We’re nuts for anything mobile. We get giddy over mobile commerce and wish our spouses had invented mobile payments.
It’s come to my attention that Digg founder Kevin Rose has invested in a mobile startup known …
The leaders of five major magazine companies — Charles H. Townsend, Conde Nast; Cathie Black, Hearst Magazines; Jack Griffin, Meredith Corporation; Ann Moore, Time Inc.; and Jann Wenner, Wenner Media — today jointly announced the …
New York Fashion Week and Magic in Las Vegas have come to what I’d call a successful end. The impact of social media and digital technology couldn’t be more evident. While a bit fragmented, we …
It looks like the evolution of social, mobile commerce has begun. Social startup, Strings, is taking on the e-commerce market by combining social networks and your online shopping habits. Strings is a social tracking and …
The impact of bloggers and real-time media has had a profound effect on how designers and media participate in Fashion Week. To better gauge blogger impact and influence on Fashion Week, I started monitoring the …
Building A Brand. Building A Cult Following. Twitter’s Impact. Personal Growth. Evolution Of Print.
Fashion has become a Conversation instead of a Monologue.
On Fashionblogs from Mary Scherpe on Vimeo.
This was a video that was presented at …

