Hermes Launches Interactive ‘Scarf In The City’ Campaign

Tomorrow luxury brand Hermès is launching Scarves In the City. As part of the Hermès Paris Mon Ami campaign, the luxury fashion label is opening up a special pop-up store …

Coach Creates Cubicle Time Sink For The Holidays

Bored at your fashionable job? Not yet feeling the rush to get that New York Fashion Week or a fashion trade show planned? Well, Coach has something really fun for …

Dior’s Modern Take on Social Gaming and Beauty

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Is it me, or has Dior come up with the most interesting – and cute – interpretation of social gaming and engagement?
The first video, “Mise en Dior,” gives pinball a …

A Private Look Inside Barney’s Gaga Workshop

‘Tis the season to be Gaga! This year, the iconic popstar teamed up with luxury retailer Barneys New York to give us the gift that keeps on giving–Lady Gaga’s first …

Four Steps to Develop a Successful Mobile Strategy

 “Moving Targets: How to Connect and Engage Lifestyle Customers via Mobile Devices, Games & Apps” is a three-part mobile series on mobile sponsored by Fresh Concept Lab, creators of Stylmee, …

The ‘It’ Girl: Fashionably Redundant and Replaceable

A few days ago I found myself stuck in “it” girl hell. The channel was E!, and it was a reality TV show marathon. I know what you’re thinking. Why …

Micheal Kors Launches Handbag Facebook Campaign

Micheal Kors uses Facebook to showcase the Fashionable Life of the Hamilton Tote…and other handbags.

Today designer Michael Kors launch of a new Facebook campaign, Bag Alert, in which established street-style …

Shaolin Jazz Partners with Lifestyle Brands to Create Video Contest

The SHAOLIN JAZZ-Video Contest (an extension of the notable SHAOLIN JAZZ-The 37th Chamber music project based in Washington D.C.) is a competition runs December 14th, 2011, whereby participants can submit …

Hollywood Legends Collection Goes up for Sale

The trove of authentic costumes and memorabilia from a century of Hollywood films will benefit two charities, The Giving Back Fund and Americana Dance Theatre.
Bette Davis called it “a sumptuous …

ModCloth Launches Design Contest; Acquires Velvet Brigade

Make the Cut contest offers community opportunity to have design sketches put into production and sold on ModCloth.com
ModCloth is taking a giant step toward its mission to fundamentally change and …

The History and Future of Mobile’s Role in Fashion

“Moving Targets: How To Connect and Engage Lifestyle Customers Via Mobile Devices, Games & Apps” is a three-part mobile series on mobile sponsored by Fresh Concept Lab, creators of Stylmee, …

U.K. Business Summit: The Digital Future of Fashion

Fashion is tough. What now and where next?
That was the underlying theme at the Drapers Fashion Summit held in London earlier this week. Both the High End and High Street …