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Home » The Inspiration

Coach’s “The Duffle Project” debuts at FNO

Submitted by on 09/28/2011 – 5:06 AMNo Comment | 2,160 views


Coach knows how to celebrate Fashion’s Night Out in style. This year the brand invited the most coveted bloggers in town to help celebrate the “The Duffle Project” during FNO at their Madison Avenue Flagship store.The waiters served cocktails, and the music blasted as the bloggers arrived one by one. The first blogger to arrive was Kelly Framel from The Glamourai, who was wearing a dark green Coach Duffle bag.  Kelly was back in New York just fresh off MAGIC Trade Show, where she attended the PROJECT show.


Soon after, Emily Weiss from Into The Gloss-she had just won an award at the Lucky FABB event the night before-arrived wearing a black version of the Coach Duffle. Leandra Medine from The Man Repeller , Hanneli Mustaparta from Hanneli and Natalie Joos from Tales of Endearment’s arrived wearing an orange, brown, and navy Duffle, respectively.  This selective group of bloggers was all part of “The Duffle Project,” a special edition broadsheet created and distributed just for the event.


Coach’s president and creative director Reed Krakoff made an appearance and chatted with his guest Seth Meyers from Saturday Night Live. The event was indeed fabulous and one couldn’t ask for a better way to spend the night dedicated to shopping.

For more about Coach visit http://coach.com.

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