OMG - @insidefmm girls at Vogue - http://t.co/eJJwY2Nk - @LauraKudia & @SBZ strike @Pose :) Love this photo.
Article Archive for July 2011
Sephora Beautifies Our Digital World With Its Immersive iPad App
It’s official. Perhaps the most glorious beauty app to date has been created for our digital delight on our iPads. And it’s been created by none other than one of …
Gilt City Allows New Yorkers To Escape To The Hamptons
This week, Gilt City launched its first month-long, online sale event featuring weekend escapes and exciting happenings in the Hamptons.
Gilt City’s Hampton House event starts August 12th and will run …
Virtual Fitting: Another Piece Of The Future Of Online Shopping
With a growing buzz surrounding online gaming, mobile technology and augmented reality, we know that the future of e-commerce is bound to be more fun and realistic than ever. With …
NARS Takes Us Inside Their Beautiful Digital World
After attending the BARNEYS + NARS event last month at the Soho House, we were happy to receive more good news from NARS this month. And since this news involves …
Retailers Leverage Transmedia; Toshiba + Intel Launch The Inside Experience
It wasn’t long before branded entertainment from the film industry seeped into the realm of retail and consumer products. This week, Toshiba and Intel have launched The Inside Experience, a …
Macy’s, H&M And Saks Fifth Avenue Become Fashion Stars
Fashion Star, a NBC reality tv series hosted by Elle McPherson, pits designers against each other in a contest to see who can design the best clothes for regular people. …
FashionFile: Australian Fashion Brands & Retailers Take Note
After traveling Down Under to the Hair Expo Australia, Macala was turned onto fashionfile.com.au. Based in Melbourne, Australia, fashionfile aims to change the way we see fashion online. Fashionfile states: …
Fashion Bloggers: Want To Blog Your Way To The Front Row?
The Front Row. In the fashion world, a seat that signals to others that you have a priceless commodity: Influence. For bloggers, this means even more: acceptance amongst the “old …
QVC, Bloggers & Celebs Leverage Social Media To Support OCRF
Last week, QVC hosted popular fashion and beauty bloggers at the QVC Presents Super Saturday LIVE Preview Event, an interactive experience leveraging social media for a good cause. The creative, …
Social + Shopping: ShopStyle Partners With Rent The Runway
Do I Rent It Or Do I Buy It? That Is The Question!
Global fashion search engine ShopStyle has partnered with Rent the Runway, the premier online destination for dress and …
ENK Trade Show Expands Digital Presence With WSA Generation
In anticipation of its upcoming footwear trade show at the Sands Expo & Convention Center in Las Vegas on July 27, 28, and 29, 2011, ENKWSA is putting the finishing …
On The Rise: Copious Social Shopping
Founded in January 2011, there is already quite a buzz surrounding Copious, which describes itself as “a social marketplace for buying from and selling to people, not strangers.” With …






