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Home » Mobile

Foursquare Lends Status & Honor In Southeast Asia

Submitted by on 05/30/2011 – 6:05 AMNo Comment | 1,342 views

The mobile app that we all know and love, Foursquare, is the next big thing in Southeast Asia.  The location-based mobile app takes exploring cities to a new, exciting and interesting level, and the people of Southeast Asia have recognized this.

Social Media Planner/Strategist in Singapore, Oliver Woods, stated in his recent presentation, “Indonesia has a ‘Badge Mafia’ of ‘Badge Jumpers’ who obsessively collect Foursquare badges by any means necessary for status and honor.”

“Singapore has a dedicated user community who work together to make Foursquare Day (April 16) celebrated by inviting participation from businesses and new users.”

The company has recently launched two Asia-specific badges in partnership with Blackberry and Singapore’s TV show, SupermodelMe.  Woods reports that Foursquare’s future growth will include places such as Indonesia, Malaysia, Philippines and Singapore.

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