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Home » Social Media

It’s Okay To Have Voyurl-istic Tendencies

Submitted by on 04/10/2011 – 5:00 AMOne Comment | 1,283 views

We love that the spunky new kid on the virtual block, Voyurl, is quite transparent about its mission.  The social media service, which is in beta, wants to help people steer away from algorithms and towards real-time search results from real people.  Imagine being able to see other users’ clickstreams of consciousness on the web via the URLs they visit, while simultaneously returning the favor.  A little voyeuristic and tempting, no?

Keeping in mind that not everyone is an online exhibitionist, Voyurl offers filters and an “off” function.  Yes, it’s okay to look, but we all have boundaries.

Voyurl - it's ok to look

Despite the mixed reviews the audacious online service has received, our slightly voyeuristic love for social media and amazing content left us wanting — and needing — details.

We contacted Voyurl’s Founder and CEO, Adam Leibsohn.  This is what he had to say:

During the day, I work in advertising.  Ater being introduced to countless marketing technology firms and data auctioneers that use an ethical gray area to peddle in user data, I thought it was time for a platform that was open about its data use and put the user first.  With that in mind, I sought out to build Voyurl.

In a nutshell, Voyurl gives you visibility over the data you create when you use the web. It also allows you to share and compare this data against that of your friends–think Foursquare plus Twitter–to power a content recommendation engine that is based entirely on your social network. The overall idea is to make the social web work for the users, not just the networks.

I opted to go homeless for the past year in order to raise my own funds to get Voyurl off the ground. For the final few thousand dollars, I turned to Kickstarter to get the word out. I scouted and recruited my own team, designed the site, and conducted a grass roots marketing and PR effort, among other things.

I’m proud to say that Voyurl launched in private beta about a month ago.

We have a robust group of members from around the world. Already, they have happily and openly shared over 2,000,000 links through Voyurl, causing our plugins to log over 9,600,000 actions. All of our users have collectively contributed to over 4.3 years of active browsing time…. in a little over one month.

Voyurl currently supports Chrome, Firefox, and Safari. If you’d like to take a look at the private beta for yourself, visit www.voyurl.com/beta. Follow @Voyurl on Twitter.

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One Comment »

  • Brittani says:

    This sounds like a very interesting approach to social media. I think the average person has become more computer savvy in the last 5 years which raises the demand for their online/ social media experience to be transparent. With this site being so straightforward about where the information comes from and how other users can see what your doing can be comforting for users. People like having the ability to share links, videos and information about the places they are going with others and this will do just that. This is also something that can be great for companies because like Foursquare, people can share where they are going, who their with, and what they are doing.

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