It seems brands are taking a break from telling their own stories through branded content and entertainment and have started to solicit the stories of their customers and fans. Both Coach and Quiksilver Womens have launched contests inviting the masses to share their brand experiences via Twitter, Facebook and YouTube. It’s Now Jones New York’s turn, asking professional women to share their professional career insights in their Little Black Book of Career Wit and Wisdom.

The digitally powered book features quotes from notable figures such as Lauren Bush, Arianna Huffington, Bonnie Fuller, Deborah Norville, Bobbi Brown and Ivanka Trump.

The goal of the book is to help inspire women while simultaneously celebrating the brand’s history of dressing women for success for over 35 years. The Little Black Book of Career Advice is a part of the Jones New York “Empowering Your Confidence” campaign.

This amazing customer engagement campaign is not integrated into Facebook or actively, consistently promoted through its social channels. We wish it were, as it’s an amazing idea. We hope that Jones New York will turn this book into a downloadable PDF and eBook that we can read for insight and inspiration via our Kindle, Nook or iPad. We’d happily log into Facebook Connect or provide our most coveted email address in order to have this little piece of digital brilliance to carry around with us long after this campaign has ended.