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Article Archive for March 2011

Are You Ready To FLIP Your Facebook Profile?

03/31/2011 – 5:30 AM | 702 views
Are You Ready To FLIP Your Facebook Profile?

What’s your preferred video hand held mini HD camera? A Sony Bloggie Touch, Kodak Zi8 or are you as cool as P.Diddy  catching the last train to Paris with his …

Fashionably Obessessed With Hermes

03/31/2011 – 5:00 AM | 656 views
Fashionably Obessessed With Hermes

The girls of FashionablyMarketing.Me are fashionably obsessed with the Hermes iPad 2 case. Luxury costs; it’s a fact of life. So, we’re okay with the fact that the …

Chanel Raises Social Luxury Bar With Makeup Confidential

03/31/2011 – 5:00 AM | 1,333 views
Chanel Raises Social Luxury Bar With Makeup Confidential

Socially Curated, Interactive Heritage Storytelling – the trend born from luxury brands’ and retailers’ use of social media and digital technology. Chanel is the latest luxury brand to follow this …

What Facebook’s Behavioral Ad Targeting Means For Retailers

03/30/2011 – 5:03 AM | 2,185 views
What Facebook’s Behavioral Ad Targeting Means For Retailers

Facebook beta tests their version of behavioral ad targeting, allowing advertisers unique advertising opportunities through users’ real-time status updates.
Last week, AdAge reported that Facebook is testing a new advertising tool …

Coach Asks Customers To Share Brand Experiences Via Family Stories

03/29/2011 – 3:14 PM | 4 Comments | 1,452 views
Coach Asks Customers To Share Brand Experiences Via Family Stories

Luxury Brand COACH Launches Heartfelt Campaign, Asking Mothers and Daughters To Share Family Stories
Coach has been crafting luxury leatherware for generations. We’ve always been your mother’s favorite, and now we’re …

Kenmore Taps Chicago Fashion Designers For Facebook Reality Show

03/29/2011 – 12:21 PM | 1,085 views
Kenmore Taps Chicago Fashion Designers For Facebook Reality Show

Kenmore Launches First Facebook Reality Fashion Show: ‘So You Wanna Be a Designer’Aspiring Fashion Designers Vie for $20,000 and a Kenmore Elite® Laundry Pair
The fashion industry is …

Living La Vida Luxe

03/29/2011 – 5:00 AM | 504 views
Living La Vida Luxe

JustLuxe, a luxury web publication, has launched LivingLuxe, a members-only e-commerce site that provides luxury brands, resellers, and hoteliers with a flash sale platform to reach the affluent JustLuxe community.  …

Assouline’s Spirit Of St. Barths Contest

03/29/2011 – 4:55 AM | 606 views
Assouline’s Spirit Of St. Barths Contest

Sometimes even the most fashionable people need to escape for awhile so they can rediscover life outside of the fashion industry.  We don’t know about you, but we could totally …

DKNY…Do You Have S.O.U.L?

03/28/2011 – 7:03 PM | 530 views
DKNY…Do You Have S.O.U.L?

The Fashion Industry’s Guide To Facebook Commerce

03/28/2011 – 5:10 AM | 8 Comments | 4,954 views
The Fashion Industry’s Guide To Facebook Commerce

There are 600 millions users on Facebook and 70 percent of them are outside the US; Facebook commerce is the topic at the front of every brand marketer’s mind. Though …

WWDMAGIC Keynote: Gilt Groupe On Innovation In Ecommerce

03/28/2011 – 5:00 AM | 1,582 views
WWDMAGIC Keynote: Gilt Groupe On Innovation In Ecommerce

While at WWDMAGIC in February, I attended a keynote speech by Gilt Groupe CEO, Kevin Ryan.  Ryan’s discussion focused on innovation in ecommerce.
Gilt started out by launching flash sales in …

LUCKY Girl, You Get To Go Shopping In Los Angeles!

03/28/2011 – 4:55 AM | 530 views
LUCKY Girl, You Get To Go Shopping In Los Angeles!

After 10 years in California, I am proud to call myself an Angeleno via the east side of the city {Los Feliz represent!}. Anyone, anywhere knows that Angeleno women are …