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Home » Archive by Month

Article Archive for May 2010

Johanna Blakely: Lessons from Fashion’s Free Culture

05/31/2010 – 6:27 AM | 526 views

Copyright law’s grip on film, music and software barely touches the fashion industry … and fashion benefits in both innovation and sales, says Johanna Blakley. At TEDxUSC 2010, she talks …

The Six Eco Divas You Should Know

05/30/2010 – 12:37 PM | 360 views
The Six Eco Divas You Should Know

Interest in conscious fashion is creeping into the fashion industry as fast as mobile marketing. More fashion designers are adopting sustainable, smart business practices. Who are the green influentials?
Eco Salon‘s …

Lane Bryant Conference Unites Plus Size Bloggers

05/28/2010 – 5:43 PM | 846 views
Lane Bryant Conference Unites Plus Size Bloggers

Leading plus size retailer Lane Bryan assembles plus-size, curvy fashion bloggers for inaugural event
Lane Bryant is bringing 13 of the Web’s top full-figure fashion authorities to its Columbus headquarters on …

Understanding Foursquare For Retailers & Brands

05/28/2010 – 12:50 PM | 5 Comments | 1,179 views

A few weeks ago, I published, Why The Fashion Industry Love Foursquare on Mashable. During the Web 2.0 Expo in San Francisco, Foursquare’s VP of Business Development, Tristan Walker, discussed …

Fashion Links: The Art of Curation Round Up

05/28/2010 – 11:36 AM | 210 views
Fashion Links: The Art of Curation Round Up

I’ve always wanted to know what it would be like to be a part of a Renaissance, a period of Enlightenment, specifically related to the web. Lately, I feel like …

The Nina Maya Mobile Magazine: Shop Directly From Your Fingertips

05/28/2010 – 6:22 AM | 435 views
The Nina Maya Mobile Magazine: Shop Directly From Your Fingertips

Australian designer Nina Maya’s mobile magazine, powered by 360Fashion, is one of Australia’s first mobile fashion magazines.  Visual alluring, the magazine also allows direct shopping capabilities.
Available for both low-end and …

Do You Know What Gen Y Wants From Your Brand?

05/27/2010 – 6:29 AM | 698 views

New Coverage By Courtney Iseman, New York Contributing Writer

Trendera Founder Jane Buckingham on What Gen Y Wants From Your Brand

For better or worse, Generation X really never had a …

Gen Y’s Top 10 Prestige Brands

05/27/2010 – 6:00 AM | 1,825 views
Gen Y’s Top 10 Prestige Brands

Generation Y’s Favorite Luxury Brands
New Coverage By Courtney Iseman, New York Contributing Writer

Generation X and the Boomer Generation take cues from the youngest generation, Generation Y, when it comes to …

An Alternative to Foursquare or Gowalla?

05/26/2010 – 6:37 AM | One Comment | 1,180 views
An Alternative to Foursquare or Gowalla?

An Alternative to Foursquare or Gowalla? Going Places with Pop!

PlacePop, like other location based social apps, is a social experience that has users checking into various locations and businesses.
Unlike apps …

Case Study: Jimmy Choo @CatchAChoo Campaign

05/26/2010 – 6:17 AM | 3 Comments | 3,914 views
Case Study: Jimmy Choo @CatchAChoo Campaign

A few mornings ago, the hashtag #freshnetworks caught my attention.
Matt Rhodes and  Fresh Networks, the digital agency who implemented and executed Jimmy Choo’s CatchAChoo Campaign,  were discussing their insights …

Luxury QR: $100,000 Piaget Diamond Pendant

05/25/2010 – 6:57 AM | One Comment | 973 views
Luxury QR: $100,000 Piaget Diamond Pendant

Swiss luxury watchmakers and jewelers Piaget have produced what is probably the world’s most valuable QR Code. The eighteen carat white gold pendant is set with one thousand and forty …

True Blood’s First Designer QR Code Ad

05/24/2010 – 6:27 AM | One Comment | 1,793 views
True Blood’s First Designer QR Code Ad

For those of you who missed the premiere of LOST last night and the first designer QR Code for TV, FMM has the exclusive full preview from HBO and True …