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Article Archive for March 2010
STUDY: Apps Market Worth $17.5 billion by 2012
GetJar, an independent mobile phone application store with more than 60,000 mobile applications for major mobile platforms such as Android, Symbian and Windows Mobile, commissioned a study that predicts the global apps market to be worth $17.5 billion 2012.
According to the study, created by Chetan Sharma Consulting, mobile app downloads should jump from 7 billion …
Retailers: It’s Time To Change Social Marketing Tactics
When it comes to social media, having a presence on Facebook, Twitter and MySpace aren’t going to cut it anymore. Brands and retailers need to be head of the social evolution curve.
91% of mobile users go online to socialize compared to 79% of traditional desktop users. It’s time for brands start developing crowd purchasing, social …
Show Your Style Expertise
Examiner.com is looking for new style & fashion contributors.
Contributors should be technologically-savvy, knowledgeable about fashion, have solid writing abilities, and are able to write from a local angle
Contributors are expected to publish at least three – four brief (200 – 400 words) articles per week and should also reply to reader comments.
Those working …
Live Streaming: Brands Sound Off On Digital Runway Shows
Live streaming runway shows from Fashion Week has become a cost-effective marketing tools for fashion brands and retailers. Brands can reach multiple audiences, both consumers and business, around the globe.
Last week, brands sounded off on their adoption of digital streaming. Whether they’re using their own websites, integrating the shows into Facebook or partnering with a …
LAFW: LA Bloggers Fashion 2.0 Party
This was the first season that LA Fashion Bloggers held a LA Fashion Week event of their own; Sasha Jones (an amazing photographer and LA style blogger) was on the scene covering the events festivities. These photos are just a peek, for complete coverage, visit LA Inspiration. It was an honor for FMM to co-sponsor …
Fashionably Connected: News + Discoveries From Around The Web
As we consume content on the web, how do we actually retain?
What if we read five or six articles per week, sprinkled in a few fun contests or giveaways, and delved deep into three or four brilliant blogs each month?
How much would we remember?
Best Industry Articles
What Kind of Brand Associates with Chat Roulette? – …
Interview: Daniela Zeltzer, Marketing XCVI Clothing
XCVI has been on of my favorite brands since I moved to Los Angeles almost 10 years ago. Once I discovered that they’d started making moves to digital marketing and outreach, we knew FMM had to talk to them. Why?
Because XCVI doesn’t have an e-commerce platform and will not sell online. They believe that the …