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Article Archive for September 2009
Links A La Mode: IFB’s #NYFW Roundup
Shifting Gears by Jennine Tamm
It’s here. Summer’s (basically) over, back to school, back to work… even in fashion today is the official first day of Fashion Week madness, and New York is only the beginning. I’ve always thought once Labor Day rolled around, we shifted gears realizing that the year is almost out it’s time …
Fashionably Late to the Social Media Party?
In my daily roll as Community Director (aka Herder of Cats), I delve into and become engrossed in many conversations on a wide variety of subjects. I’d say I get inspired quite a few conversations that I am very lucky to be a part of. My most recent inspiration came from the Business of Fashion’s …
Fashion & Costuming: Interview With True Blood’s Designer Audrey Fisher
This past year, I had the pleasure of working with Audrey Fisher, costume designer for HBO’s True Blood. As someone who loves fashion, I thought costuming would be closely aligned with the ever revolving door of fashion trends and style as they exist now and in the future. What I found was quite the contrary; …
What Polyvore.com Means For Brands & Retailers
I was ecstatic to see Claire Cain Miller’s article on Polyvore in the New York Times. Polyvore is fashion social sharing site that allows its users to create their own outfits from clothing, accessories and shoes that they find online. Think user-generated/created fashion advertisements.
Founded by three ex-Yahoo engineers, Polyvore, has been focused on getting people …
Welcoming Ralinda
Maria and I are proud to welcome Ralinda Harvey to the FMM team. Ralinda Harvey is the Director of Fashion Merchandising and Marketing.
Ralinda specializes in merchandising and business development for emerging to medium sized fashion companies and brands; ensuring that designers who want to launch a fashion line, have a fiscally sound business plan and …
FashionCamp NY: Sept. 12-13th, 2009
It’s that time again. Fashion Week. The bi annual event that everyone in the industry waits for, and finally it’s here. Okay, maybe we are being a bit melodramatic, but we have to play to a few of our industry’s stereotypes. Maria & I are sure you’ve read the enormous amounts of coverage and been …
Community Management: Moderating Democratically
Post by Maria Ogneva, Director of Community
This post was inspired by the discussion I participated in on this PBS Mediashift blogpost.
One of the commenters brought up an interesting position (albeit a bit strongly worded), which I hadn’t seen discussed that much in community management blogs, and that’s the emergence of socialware that allows for a …