Not Just A Label:  Supporting Avant-garde Fashion Designers
09/02/2010 – 5:03 am | Comments

Not Just A Label (“NJAL”) is leading global business directory, which features cutting-edge fashion designers, and supports individuality and the spirit of creativity.  NJAL offers a community where talent can grow and visionaries can meet …

Read the full story »
Social Media

comprehensive social media, social network, social shopping and social influence articles

Mobile

mobile applications, location-based marketing & geo-social networks

Luxury Marketing

online luxury marketing practices, strategies and news.

Metrics & ROI

articles on measurement, analytics metric tools and establishing ROI

Video

the best videos online, video marketing articles and case studies

Home » Twitter

Twitter’s Effect on Fashion Brands & Retailers

Submitted by Macala Wright on 06/23/2009 – 4:07 pmComments

Last week, Yuli Ziv & I spoke at the #140 Conference in New York on the effects of Twitter on the Fashion Industry. The short format panel addressed why fashion brands and retailers are or are not engaging in online space. Our panel, loving titled “Why Is Anna Tweeting,” addressed issues of privacy, editorial exclusivity, designer impersonation and the Twitter’s philosophy of living in the state of NOW.

We continue on fashion bloggers impact on trends, shaping the fashion industry’s future and how social technologies will impact fashion brands and retailers in the future.

correction: In video one I stated, that we were 14% above plan for Q1, the correct number 9.64%.

Popularity: 1% [?]

blog comments powered by Disqus