Interview: Bulgari Launches Mobile App For Interactive Campaign
07/28/2010 – 4:38 pm | Comments

For the debut of the latest collection of B.zero1 jewels, Bulgari launched an interactive web campaign in May dedicated to the bestselling collection.
The heart of the digital campaign consists of an experiential website built around …

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Home » Archive by Month

Article Archive for June 2009

How Fashion Brands & Fashion Bloggers Can Build Beneficial Relationships
06/30/2009 – 8:50 pm | Comments

The Los Angeles Times recently wrote that fashion bloggers are becoming more influential than traditional media outlets; fashion bloggers are not only the new journalists, they’re also brand ambassadors. As more fashion brands venture online, …

Twitter, the #140conf, Tidbits & Morsels
06/28/2009 – 11:06 pm | Comments

Twitter, fashion, entertainment, lifestyle brands marketing online. How fashion brands use twitter to marketing products.

En Vogue: The September Issue
06/28/2009 – 4:32 am | Comments
En Vogue: The September Issue

The September 2007 issue of Vogue magazine weighed nearly five pounds and was the single largest issue of a magazine ever published.

The September Issue, directed and produced by R.J. Cutler, premieres August 28th, 2009.
The films …

Bulgari’s Philanthrophic Efforts For Save The Children’s Rewrite The Future Campaign
06/27/2009 – 2:50 pm | Comments
Bulgari’s Philanthrophic Efforts For Save The Children’s Rewrite The Future Campaign

Bulgari’s fundraising initiatives for Save The Children Ring & Rewrite The Future Campaign. Bulgari designs Save the Children Silver Ring Pendant Necklace for 125th anniversary.

Women’s Wear Daily: Social Media Rewrites Fashion
06/24/2009 – 3:42 pm | Comments

This morning’s Women’s Wear Daily featured an in depth look at fashion brands and how social media and Twitter is radically changing the way fashion brands engage with their customers online. As Yuli Ziv and …

Twitter’s Effect on Fashion Brands & Retailers
06/23/2009 – 4:07 pm | Comments

Last week, Yuli Ziv & I spoke at the #140 Conference in New York on the effects of Twitter on the Fashion Industry. The short format panel addressed why fashion brands and retailers are or …

Wyclef Jean: Using Twitter To Market Music Online
06/19/2009 – 11:35 pm | Comments

This past week, I had the pleasure of speaking on Twitter and fashion marketing at 140Conf. The conference discussed the use of Twitter across multiple industries; one of the most notable speakers was Wyclef Jean. …

Hello Pretty Launch Party – Los Angeles
06/15/2009 – 9:11 pm | Comments
Hello Pretty Launch Party – Los Angeles

Hello, Pretty! Launch Party: June 25th

Hello, Pretty! is having a launch party to help raise funds for Heal the Bay and have a good time with all of you pretty readers and supporters. Please come …

Fall/Holiday 2009: Los Angeles Fashion Market
06/15/2009 – 1:48 am | Comments
Fall/Holiday 2009: Los Angeles Fashion Market

I wanted to post a quick entry on Fall/Holiday Los Angeles Fashion Marketing before heading to the 140Conference this week in New York.
Los Angeles Fashion Market Buying Trends

Jewelry was booking extremely well.
Vendors were …

1928 Jewelry Brooches Featured in WWD
06/12/2009 – 10:49 pm | Comments
1928 Jewelry Brooches Featured in WWD

This past Monday’s Women’s Wear Daily featured this 1928 Jewelry’s fall pins collections. The pins will be released in August. Thank you WWD, we’re honored  for the fantastic layout on simple, glamorous chic style.